Insights From

Batten Institute

Autonomous Vehicles: A Winding Road Toward US Adoption

As the race for fully autonomous vehicles heats up, challenges remain on the road to widespread adoption. Key to overcoming these obstacles will be consumer acceptance, technological advances, and regulation.

Good Disruption: Autonomous Vehicles

How close are we to fully automated vehicles and how will transportation itself change as a result?

Good Disruption: Digital Fashion

In this episode of Good Disruption, Mike Lenox and Yael Grushka-Cockayne are joined by Naomi Kaempfer, creative director for Art, Design and Fashion at Stratasys, to discuss how the fashion industry can benefit from 3D printing.

The Middle Class of Business: Building Enduring Ventures

Professor Saras Sarasvathy discusses the virtues of the “middle class of business,” what she calls enduring companies that grow steadily but not massively and that create jobs and spur economies. Teaching entrepreneurship is akin to teaching the scientific method to those who aren’t scientists, and the mindset can help solve problems in the world.

Good Disruption: Disruptors Every CEO Needs to be Prepared for in 2024

From the explosion of Generative AI to the evolution of the hybrid workplace, disruption has become the “norm” for business. How will business and society be shaped by disruption in 2024?

Is Silicon Valley the Next Detroit?

Is Silicon Valley the next Detroit? Despite layoffs in Big Tech, there are reasons to remain optimistic that the Bay Area can continue to avoid the fate of so many communities that have seen their prospects dim as their once hot new industry faded. The key is to avoid stagnation by encouraging vigorous competition.

Husk Power Systems: Building a Better World Through Entrepreneurship

Low-cost renewable power: Husk Power Systems uses the world’s largest fleet of solar hybrid minigrids to provide power to remote rural communities across South Asia — with an agricultural waste product. Professor Saras Sarasvathy discusses how entrepreneurship is a method to build a better world and unleash human potential.

Good Disruption: AI + Entertainment

The proliferation of AI has given rise to fear of job replacement across many industries, including entertainment. The WGA and SAG-AFTRA went on strike, including in their demands protection from the use of AI by studios. Is this a real or perceived threat, and what is the potential impact on the consumer experience?

Words vs. Actions: Why Innovation Must Be Central to COP28 Discussions

After a brief reprieve during the COVID-19 pandemic, emissions continue to rise, and with each passing year, the work to slow climate change becomes harder. Time is running out, and we need innovation across all industry sectors — and in products, services and policy that paves the way for rapid adoption and deployment of decarbonized technologies.

5 STAGES OF AI MATURITY IN MARKETING: A BLUEPRINT FOR THE MARKETING REVOLUTION

Leverage the potential of artificial intelligence, the value of first-party data and the power of stickers: Darden Professor Raj Venkatesan discusses the importance of personalization and data-driven marketing — and offers his blueprint to navigating the marketing revolution.