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Too Many Choices: A Model to Predict Open-Ended Consumer Decisions

New research uses neuroscience to examine how humans make decisions and presents a framework — proven to have startling accuracy — to predict what choices we’ll make under what circumstances. Darden Professor Zhihao Zhang discusses the role memory plays, as well as implications of his groundbreaking research for brand awareness and beyond.

The Haiti Humanitarian Air Bridge: Facilitating Aid

When disaster occurs in conflict-prone regions, the main objective is to create a safe space for the people in the region, usually by evacuating them. When a country is completely cut off, all basic infrastructure and services within the country are down, there is an outbreak of disease, and the government is run over, how do you reach them?

The HealthTech Hub Africa: Implementing Digital Strategies

Technology and innovation hold promise for addressing urgent health challenges and creating job opportunities. Many African countries have developed national digital health strategies, but implementing them can pose significant challenges. The HealthTech Hub Africa is a leading public-private partnership offering practical, scalable solutions.

Is Generative AI a Disruptive Paradigm-Shifter? The Questions to Ask

Much capital has been lost by chasing false paradigm changes and earnings missed by dismissing real paradigm changes. How can we best identify when the hype is turning to mania or when it underestimates the long-term impact of new technology? We start by asking the right questions.

Good Disruption: The Metaverse

What exactly is the metaverse? What are the challenges in building an interactive virtual world? Which technologies will get us there? How will players — particularly younger ones — be protected while engaging with others?

When It’s a Pro or a Con: The Proactive and Conscientious Combo

As a culture, we applaud proactivity. Just glance at job boards and you’ll see plenty of postings looking for “self-starters,” “innovators” and “go-getters” to join workplace teams. But are highly proactive people always a positive force in groups? Does loading your team with hustle help?

5 Difficult but Feasible Steps to Reverse the Climate Crisis

The effects of climate change are everywhere, yet a coordinated and cohesive response to the biggest threat to life on Earth is nowhere to be seen. While the scale of the crisis leads many to paralysis, experts at this year’s Jefferson Innovation Summit worked to find solutions both dramatic and pragmatic, naming five key opportunities.

Challenges and Opportunities of Worker Hotlines

Worker hotlines have long been used to identify and address grievances in the workplace. However, these complaint mechanisms can often suffer from a multitude of inefficiencies related to both the operation of the hotline itself and the usage by the workers. Research explores four central causes of the problem and potential solutions.

‘All Strategy is Emergent’: How Eastern Philosophy Enhances Rational Planning

Something happens on the way from a strategy’s creation to its execution: the unpredictable, which can leave many a carefully crafted plan in tatters. Eastern philosophy offers paths to confronting inevitable uncertainty.

Good Disruption: Personalized Health

For many patients battling disease, working with their doctors to find the most effective treatment can be a painful exercise of trial and error. What if you could more precisely choose medications and customize treatment based on people’s genes, environment, and lifestyle?