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The LaCross Institute converges Darden's core strengths: business ethics, stakeholder theory, an enterprise-wide perspective, and cutting-edge data analytics and decision science. This powerful combination equips leaders with the critical insights and ethical grounding needed to thrive in the AI-driven world.

Marc Ruggiano (MBA ’96) holds a joint appointment from the School of Data Science and the Darden School of Business. He teaches in the dual M.S. in Data Science and the MBA programs, including courses in business analytics and marketing.

Netflix, Hulu, Disney+, and other streaming giants are pouring billions into high-profile series. But is a handful of megahits really enough to attract new subscribers while keeping existing audiences engaged? The answer, it turns out, is more complicated than the industry tends to assume.

For Waymo, Google’s self-driving car unit, each trip is a real-world test of whether its business model holds up. The bigger question, according to Interim Dean Mike Lenox, is: who will capture the value — the companies that build the vehicles, or those that write the software that drives them? 

Mike Lenox and Yael Grushka-Cockayne talk with Ian Appel, UVA Darden Associate Professor and Academic Director of Richard A. Mayo Center for Asset Management, about Fintech and the future of banking.

In the latest episode of Office Hours, a faculty spotlight series hosted by Darden Admissions, UVA Darden professor Scott C. Miller reflects on how financial crises reshape societies.

Rules define what’s permitted, expected and discouraged at work, yet leaders are rarely trained to design, communicate or enforce them, says UVA Darden Professor Bobby Parmar. He offers six questions to help leaders design and implement rules that encourage thoughtful judgment rather than blind compliance.

New research from UVA Darden Professor Roshni Raveendhran offers a structured approach to designing remote work strategies that align with an organization's performance objectives rather than merely reacting to employees’ flexibility demands.

Rodney Sullivan, executive director of the Mayo Center of Asset Management, says an emerging AI-driven productivity boom could lift corporate margins and broaden stock market gains beyond a narrow group of technology leaders.

Ideas don’t matter if leaders can’t communicate them effectively. In the latest episode of Office Hours, Professors June West and Steve Soltis explain why leadership communication isn’t a “soft skill,” but a core driver of strategy and performance.